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CASE STUDY |

  • Inbound Marketing

Inbound Marketing Solutions For Elearnmarkets

We are a leading Inbound Marketing company from India. Read about how we helped Elearnmarkets, a financial e-learning company, to grow with our Inbound Marketing Services.

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Elearnmarkets Case Study - Inbound Marketing Solutions

Home > Case Studies > Inbound Marketing Solutions For Elearnmarkets

About the Client

Elearnmarkets

Spreading financial literacy online

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Elearnmarkets is a leader in the financial education space in India. It provides well-crafted, live, and recorded online courses, webinars, and financial tools through which anyone can acquire new financial knowledge and skills. They also offer joint certification courses in association with renowned industry bodies like NSE Academy, MCX, NCDEX, etc.

The finance courses of Elearnmarkets are perfect for beginner to pro-level learners. To date, over 30,000 students have learned from them, got enriched, and secured their financial future. The company mainly focuses on learners in India but there are many students from abroad who have enrolled in these courses and learned from the stock market experts who conduct their programs.

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Inbound Marketing Solutions For Elearnmarkets 1
The Mandate

Build, Consolidate, Grow

Growing with integrated digital marketing

Inovaticus is a leading Inbound Marketing Solutions provider from India. We were approached by the senior management of Elearnmarkets to provide Inbound Marketing Services to them. The goal was to build and enhance the online brand image and bring in sustainable traffic, leads, and sales that will enable the company to grow steadily.

The Journey

The Initial Years

Setting up a roadmap and processes

We are an inbound marketing solutions company that has been providing digital marketing consultancy to Elearnmarkets since 2015. We also develop and manage paid advertisement campaigns.

The initial years were spent setting up processes, building skillsets, and identifying the right talents and technologies for establishing the digital marketing ecosystem of Elearnmarkets. 

Key efforts went into:

  • Development of Buyer Personae
  • Competitor Analysis
  • Defining A Customer Acquisition Strategy
Inbound Marketing Solutions For Elearnmarkets 2
Fuelling Growth

Current Activities

Inovaticus, in its capacity as an expert inbound marketing company, complements the skillsets of the in-house digital marketing team of Elearnmarkets, and together we work as a seamlessly integrated team. We consult and assist the Senior Management and the in-house team as and when required in the following areas:

Inbound Marketing Solutions For Elearnmarkets 3

A. Organic Activities

  • Traffic and Lead Generation
  • Content marketing
  • Social media marketing
  • Email marketing
  • Search engine optimization
  • Marketing automation

B. Inorganic Activities

We have been managing the Pay Per Click Advertisement campaigns of Elearnmarkets since 2016. We develop and run a wide range of Search, Display, Smart Display, Discovery, Video, and Remarketing ad campaigns on:

  • Google Ads
  • Facebook Ads
  • Instagram Ads
  • Twitter Ads
  • Quora Ads, etc.
Inbound Marketing Solutions For Elearnmarkets 4
Inbound Marketing Solutions For Elearnmarkets 5

The Way Forward

Inovaticus is a proud growth partner of Elearnmarkets

Over years Elearnmarkets has consolidated its position as a market leader in the financial education space in India. The company has witnessed stellar growth backed by a superb product strategy, high student retention rates, and exceptional customer satisfaction metrics which was made possible by the stellar efforts put in by every stakeholder in the company. The company has an excellent digital marketing ecosystem, and we will continue to put in efforts to make it more robust so that it continues to drive sustainable growth for Elearnmarkets.

The Project At A Glance

Client

Elearnmarkets

Year

2015 Onwards

Services

Pay Per Click Ads

About Us

Inovaticus is a digital marketing agency from India. We specialize in Inbound Marketing, Content Marketing, Search Engine Optimization, and Social Media Marketing.

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Contact Us

  • 14/13C Bosepukur Road, Ground Floor, Kolkata-700042, West Bengal, India.
  • +91 91239 27950
  • +91 87770 16450
  • [email protected]
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